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Nick Jr. Show Launches

Launching a new children's show on Nick Jr. requires a multifaceted marketing campaign that seamlessly blends creative storytelling with strategic audience engagement. As the Creative Producer, I spearheaded efforts to craft compelling, child-friendly content that resonated across all platforms, from dynamic social media teasers to immersive YouTube trailers along with a complete linear programming strategy for on-air. Meanwhile, leveraging the Nickelodeon brand voice, I ensure every touchpoint—from colorful Instagram posts to engaging TV commercials—captures the fun, energetic spirit that appeals to both children and their parents.

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